LUXURY. REDEFINED.

Elevated Style and Quality.

Exceptional Service.

Perfect Fit. Great Price.

Who Says You Can’t Have It All…

IT’S REAL FASHION, BUT CRAFTED LIKE COUTURE

From sketch to prototype to final product, we craft our pieces with the same approach as the world’s design houses. Our onsite design studios give us the edge—there we create curated collections in the highest quality fabrics with intricate details and a tailor-made feel. The only thing missing is the designer price tag.

IT’S PUTTING TOGETHER YOUR SIGNATURE STYLE

Work, weekend, whatever—each piece in our collection is designed with versatility in mind. Our expert stylists will show you how to get more mileage from everything you wear. Plus they’re always here to help with not only transforming your closet and tracking down that one elusive item, but also being available before or after working hours because we know that more time is priceless.

IT’S A FIT THAT’S FAR SUPERIOR TO OUR COMPETITORS

We take fit seriously. Our collections undergo a series of rigorous tests to ensure the fabric fits real women’s bodies. Each piece is worn, washed and tweaked to perfection—from seam to hem to hardware—no detail is overlooked. The end result is clothing that moves effortlessly with women’s on-the- go, multifaceted lives.

IT’S A PRICE THAT SURPRISES IN A GOOD WAY

We believe you shouldn’t have to sacrifice quality for price. Value is a given with everything we do. Case in point, 90% of our collection is machine washable. It’s the price we pay to give you what you want…without the sticker shock.

The SoNo Collection, A Dog-Friendly Mall

People accompanied by dogs, which are ADA-defined service animals ("Service Animals"), should comply with applicable ADA rules. None of the above rules that conflict with the ADA will apply to Service Animals.

Join our Social Community

Stop, take a pic, and post by tagging @shopthesonocollection and use the hashtags #sonodogs, #sonopup, #sonocollectiondogs, #xosono #TheSoNoCollection for a pet friendly photoshoot!